Fashion is full of glamour, gloss, and drama. Opening up a
Vogue or W, the glossy pages hypnotize, and have your fingers running through
the pages wanting more. Fashion Advertising sells Glamour and beautiful stories
that most people can’t find in their daily lives. This exhibiton will show the world of fashion
advertising, and the creation of the mesmerizing illusions created in 20th
Century.
Potential Titles:
GLOSSY
ILLUSIONS
MIRAGE
ILLUSIONISTS
The book focuses on the creation of the “illusions” by
fashion advertising.
Typography choices:
The most obvious type choice would be to use a modern serif
that reflects the type used in fashion magazines today.
Ex. Didot, Sabon
Modern standard typefaces like Universe would be another
good option for type manipulation.
I’m thinking of either building another image with type or
insetting images in that type to create an “illusion”.
Color palette options:
I need a color palette that will help showcase the exhibiton
work, not over power it. So I’m thinking:
Muted neutrals with one pop color accent
Black and white with one color accent
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